Real Estate

Whereas rapid urbanisation was once the norm and trend, decentralisation and locomotion back to suburbs from cities are being increasingly witnessed. Ever since its 2008 bubble which in a domino-like manner marked the onset of the global financial crisis, real estate has been under the lens. The ensuing tech boom, the pandemic and its impact on living and working, coupled with increasing demand for consumption as well as investment, have reshaped the sector. Real estate and even its associated sub-sectors such as furnishings, decor etc. have seen a major shift. With newer patterns such as co-working, working remotely, living away from metro cities and in bigger homes due to the remote setup, both commercial and residential realty alike have had to and will have to keep up with more emerging trends.

We have provided a multitude of services including market research and customer acquisition strategies for new projects, evaluating business bottlenecks and business planning for commercial and residential high rises, among others. EG & TSB was engaged by a luxury housing client in the UAE for a range of market mapping, segmenting and profiling services. Our insights on consumer preferences in the market and in the industry have enabled the client to position itself as investor-friendly and unlock its growth potential. Find out more about our business advisory services to the developer: Advisory to Real Estate Developer in the UAE (link needed; domain: strategy & business planning)